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Concrete Business Plan

A concrete business plan built from what one flatwork crew buys per yard and sells per square foot: a lender-ready plan, an editable 36-month model, and the playbooks for driveways, slabs, patios and sidewalks.

A concrete business that pours flatwork sells a permanent product by the installed square foot and buys its largest input by the cubic yard. Plain broom-finish work runs about $7 to $12 per square foot, stamped work $12 to $22, and a tear-out adds $2 to $4, so the blended job in the model is around $4,500 (illustrative; verify against your market). How profitable a concrete company is has a specific answer here. A 700 square foot driveway at $9 per square foot bills $6,300, carries about $3,780 of ready-mix, reinforcement, base, forms and crew labor, and leaves $2,520 of gross profit, a 40% margin. Across a year, the base case takes one owner-led crew to about $409,500 of revenue, $163,800 of gross profit and $82,200 of net income, with a $6,000 monthly owner draw taken below that line as a distribution. Years two and three run near $542,600 and $569,300 of revenue, with net income of roughly $129,100 and $139,600.

How much money it takes to start a single-crew operation runs $45,000 to $120,000, depending on new or used iron and whether the truck is financed. The plan's base case capitalizes at about $115,000. A $75,000 equipment loan at 10.5% over 60 months (a level payment near $1,612 a month) finances the skid-steer loader (~$45,000) and the work truck (~$30,000). About $40,000 of owner equity covers the finishing package, power buggy and trailer (~$10,000), forms, small tools and PPE (~$6,000), first-year insurance, license and bond (~$6,000), launch marketing (~$3,000) and a $15,000 working-capital reserve.

The hard part of this trade is rarely finding work. It is the calendar and the cash. In a freeze region the model's seasonality runs from 0.5× in January and 0.6× in February and December up to 1.25× in June, and the loan payment does not move with it. Operating break-even sits near $14,000 of monthly revenue, roughly three average jobs, and the base case clears it by about the third month of the ramp on its way to a $45,000 steady-state month. Even so, the model's lowest cash point in Year 1 is about $20,800, in April, after the winter has drawn the $40,000 opening balance down. The cash playbook's rule is to hold at least one full month of fixed costs plus the owner's draw, on the order of $9,000 to $18,000, and to throttle the draw through the trough. A Sun Belt operator reads the same plan with a flatter curve.

Licensing is state-variable, and the bundle treats it that way. Many states license concrete or flatwork as a specialty trade above a dollar threshold that a typical residential job crosses; California's C-8 Concrete classification applies once labor and materials reach $1,000 (raised from $500 by AB 2622, effective 2025-01-01). License and permit bonds commonly run $5,000 to $25,000, aprons and sidewalks in the public right-of-way usually need a municipal permit, and workers' compensation for a concrete crew falls in a high-rate class (NCCI 5213), which the model carries as labor burden inside cost of goods. OSHA's respirable crystalline silica standard (29 CFR 1926.1153) requires Table 1 controls and a written exposure-control plan, regardless of crew size. Every regulatory item is dated, marked verify-locally, and laid out as a confirm-your-state decision tree.

The operating idea the playbooks share is that concrete is a clock, and the margin is set before the truck arrives. The price is built from the cost stack, never matched to the lowest bid: drop that 700 square foot driveway from $9.00 to $8.50 to win it and revenue falls $350 while costs stay at $3,780, so gross margin slides from 40% to 36.5%. Short loads under about 7 to 10 yards carry surcharges and standby charges start when the crew is not ready, which is why ordering, batching nearby pours and the ready-mix plant relationship each get their own treatment. A single crew runs two to three residential jobs a week in season, and the joint cut within 6 to 18 hours of the pour is the difference between a crack you placed and a crack the customer finds.

What's inside

A pricing and offer-design playbook that starts from the cost stack. The per-square-foot method with the 700 square foot worked example, three service lines with their own margin bands (plain 35–42%, stamped 42–50%, tear-out 30–38%), tear-out priced as a separate line so demolition never dilutes the new-pour margin, and a $1,200–$1,800 job minimum for small pads.
Order intake that ends in a deposit, not a verbal maybe. The site-visit check of base, drainage and access, permit triggers for aprons and sidewalks, written exclusions, and the cracking-and-weather expectation set at booking.
Fulfillment built around the pour day. Prep the day before, morning pour, finish through the day, joint-cut and strip the next day; the order specified in yards from area and thickness plus waste, at 3,500–4,000 psi; and the rain, heat and cold rules for when to reschedule.
Quality control and exception handling, written for a working foreman. Compacted subgrade and a 4" base, control joints at 10–12 feet cut to a quarter of slab depth, curing on every slab, the defect signatures (scaling, cold joints, random cracking, settling) and a warranty process that separates a workmanship defect from normal concrete behavior. Callback target: under 3% of jobs.
Procurement, starting with the ready-mix plant. A primary and a backup plant chosen on reliability and mix accuracy before price, the surcharge list to price in, and the buy-or-rent line: high-utilization iron financed, the pump rented until pour volume justifies it.
Cash and financial control for a trade with material float. The winter reserve target, deposit to schedule and balance on completion, the draw throttle through the trough, and the one number the owner watches: cash on hand and how long it lasts.
Marketing and sales for a ready-mix radius. A lead mix of referrals and repeat 35%, Google Local Services and Maps 25%, yard signs 15%, builder and landscaper partners 15%, paid 10%; a booked-job acquisition cost at or under $250; and a pipeline that targets 30–40% quote-to-close.
Bookkeeping, tax and compliance set up for a trade contractor. Crew labor and ready-mix in cost of goods, job costing against the quote, the annual workers' comp audit, sales and use tax on materials flagged for your accountant, plus the silica exposure-control plan, the licensing and bond tree and the insurance stack.
An editable 36-month financial model with the base case already in it. Revenue starts at ~$16,000 a month before seasonality and ramps to ~$45,000 over about nine months, then grows ~0.4% a month; 60% cost of goods; $3,200 fixed non-labor costs; card processing 0.8% and marketing 5% of revenue; a $6,000 owner draw; the $75,000 loan at $1,612 a month; ~$85,000 of equipment depreciated over seven years; $40,000 opening cash. Debt-service coverage comes out at ~5.3× in Year 1, ~7.6× in Year 2 and ~8.1× in Year 3, with ending cash of ~$50,300, ~$106,200 and ~$171,100.
Hiring, retention and valuation, so the business becomes an asset rather than a job. The working foreman as a standing recruiting priority and the second-crew trigger (booked 4+ weeks out at a $45,000–$55,000 monthly run-rate); a re-seal reminder every two to three years for decorative customers; and what a small trade contractor commonly sells for (roughly 2×–3.5× seller's discretionary earnings).

Who it's for

Built for the finisher with hands-on concrete experience who is ready to run their own crew, or already runs one and has been quoting by gut. It assumes a single owner-led crew, residential-first, financed with an equipment loan and presented to a lender. It is not for someone with no concrete experience looking for a hands-off business, nor for structural or foundation work, asphalt, masonry or pool shells. Delivered instantly at checkout, yours to edit, single-buyer license. Editions differ by how many playbooks are included; compare the tiers below.

Choose your edition

EditionWhat's includedPrice
StarterBusiness plan + financial model + essential playbooks$149Buy Starter
StandardMost popularPlan + model + all 12 core operations playbooks$299Buy Standard
PremiumPlan + model + all 17 playbooks (core + growth & scale)$499Buy Premium

Please read before purchasing.This product is an informational and educational operating system — a research-grounded business plan, operations playbooks, and an editable financial model. It is not legal, tax, accounting, financial, or investment advice, and using it does not create a professional-client relationship. Bytell Press does not guarantee any specific business, funding, or financial outcome. You are responsible for your own decisions and for consulting a qualified professional licensed in your jurisdiction before acting.